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posthog.com SEO Analysis

posthog.com scores 75/100 for SEO, 0/100 for performance, and 76/100 for AI crawler readability as of Mar 4, 2026.

https://posthog.com
15 checks
24 issues
Mar 4, 2026
https://posthog.com

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Desktop

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Mobile
Score Analysis
LIVE
64OF 100
Needs Work
75
SEO
0
Perf
76
AI
Page Title

PostHog – We make dev tools for product engineers

Google Search Preview|How your page appears in search results
SERP Score
0/ 100
Good
posthog.com
https://posthog.com
PostHog – We make dev tools for product engineers
All your developer tools in one place. PostHog gives engineers everything to build, test, measure, and ship successful products faster. Get started free.
Snippet Quality
Title Length49 chars
030–60 optimal90
Description Length153 chars
070–160 optimal240
Power Word
CTA
URL Readable
HTTPS
No Truncation
Recommendations2 found
infoTitle lacks CTR-boosting power words
Consider adding words like "free", "guide", "best" to improve click-through rate
infoMissing lang attribute on <html>
Add lang="en" (or your language) to <html>
Performance Report|Google PageSpeed Insights
0/ 100
Needs Improvement
Issues Found3 found
warningLarge HTML (953KB)
How to fixReduce HTML size, minify, and remove inline scripts/styles
warning2 render-blocking scripts in <head>
How to fixAdd async or defer to scripts
infoPageSpeed API call failed - using baseline data
How to fixCheck API key or retry later
Heading Structure|Content hierarchy and heading tags
100 / 100
H1
1
ideal: 1
H2
8
ideal: 2+
H3
2
ideal: optional
H4
0
ideal: optional
Heading Hierarchy11 total
H1
H2Explore apps by company stage
H2Who's using PostHog?
H2PostHog data stack, built for data teams and loved by product teams
H2Usage-based pricing
H2"How can AI help analyze data and build products faster?"
H2Why PostHog?
H2Bedtime reading
H2Shameless CTA
H3Install with AI in a single prompt
H3PostHog AI
Structured Data|Schema markup, Open Graph and Twitter Cards
65 / 100
JSON-LD Schema
Not found
Open Graph
4 tags
Twitter Cards
5 tags
Microdata
Not found
Open Graph Tags
og:titlePostHog – We make dev tools for product engineers
og:descriptionAll your developer tools in one place. PostHog gives engineers everything to build, test, measure, and ship successful products faster. Get started free.
og:imagehttps://posthog.com/images/og/default.png
og:urlhttps://posthog.com/
missing: og:typemissing: og:site_namemissing: og:locale
Recommendations2
criticalNo JSON-LD structured data found
Add JSON-LD schema markup (e.g., WebPage, Organization, Article)
warningMissing Open Graph tags: og:type
Add OG meta tags for social sharing
Image Optimization|Alt text, lazy loading and dimensions
56 / 100
Total Images
16
Missing Alt Text
4
75% have alt text
Missing Dimensions
7
Lazy Loaded
50%
8 of 16 images
Images Missing Alt Text4
https://res.cloudinary.com/dmukukwp6/image/upload/data_warehouse_2c3928e9ad
https://res.cloudinary.com/dmukukwp6/image/upload/dont_burn_money_28d5861fad
https://res.cloudinary.com/dmukukwp6/image/upload/reading_at_night_8397c5198c
https://res.cloudinary.com/dmukukwp6/image/upload/reading_at_night_8397c5198c
Recommendations3
critical4 images missing alt attribute
Add descriptive alt text to all images
warning9 images with empty alt
Add meaningful alt text (empty is OK for decorative images)
info7 images without explicit dimensions
Add width/height to prevent layout shifts (CLS)
Indexability|Robots, canonical and sitemap
90 / 100
Canonical URL
Set
https://posthog.com/
Noindex
Allowed
Robots.txt
Found
Sitemap
Missing
Crawl Directives
Meta RobotsNot set
X-Robots-TagNot set
GooglebotNot set
NofollowNo — links followed
Canonicalhttps://posthog.com/
Page URLhttps://posthog.com
Recommendations1
warningNo XML sitemap found
Create a sitemap.xml and submit it to search engines
Content Structure|Content quality and semantic HTML
100 / 100
Word Count
2106
Paragraphs
42
All good length
Lists
8
Words per Heading
191
Ideal: 100-300
Semantic HTML Elements1 sections
<main>
<article>
<nav>
<header>
<footer>
AI Readability|How easily AI models can process your content
60 / 100
0Flesch
Reading Level
Very Difficult
Hard for AI
Total Words
2106
Sentences
240
Avg Sentence Length
9 words
Vocabulary Richness
42%
889 unique words
Recommendations2
criticalVery hard to read (Flesch: 0)
Simplify language. Use shorter sentences and common words. AI models perform better with clear text.
infoFirst paragraph is too short for AI summarization
Make the first paragraph a comprehensive summary (30-50 words)
AI Citation Potential|How likely AI will quote your content
95 / 100
Named Entities
21
100% density
FAQ Patterns
1
No FAQ Schema
Citations
3
Lists & Tables
36 items, 0 tables
Top Named Entities
PostHog9Product2CloudDigital2Side1ReplayWeb1AnalyticsProduct1AnalyticsError1TrackingExperimentsFeature1FlagsLogsCDPWorkflowsGo1Shuffle1Stripeexceptions1AnalyticsFree1ReplayFree1FlagsFree1Analytics1Replay1Flags1PostHogShameless1Kim1Rickroll1
Quotable Content
Built-in, Product OS ships with:
Transparency.
We ship fast.
FAQ-style Headings
h2Who's using PostHog?
h2"How can AI help analyze data and build products faster?"
h2Why PostHog?
Recommendations1
infoFAQ-like content found but no FAQPage schema
Add FAQPage JSON-LD schema
Content Freshness|Date signals and cache headers
85 / 100
Date Signals
Found
Search engines can determine content freshness
Cache Control
Set
public, max-age=0, must-revalidate
ETag
Set
Date Signals
Last-Modified HeaderMarch 4, 2026
Published DateNot found
Modified DateNot found
Recommendations1
warningNo datePublished or dateModified in structured data
Add datePublished and dateModified to your JSON-LD schema.
Security Headers|HTTP security headers analysis
37 / 100
Content-Security-Policy
Prevents XSS and injection attacks
MISSING
Strict-Transport-Security
Forces HTTPS connections
max-age=63072000
SET
X-Frame-Options
Prevents clickjacking attacks
MISSING
X-Content-Type-Options
Prevents MIME-type sniffing
MISSING
Referrer-Policy
Controls referrer information
MISSING
Permissions-Policy
Controls browser features
MISSING
Recommendations6
criticalMissing Content-Security-Policy header
Add Content-Security-Policy header to prevent XSS and data injection attacks
infoHSTS should include subdomains
Add includeSubDomains to HSTS header
warningMissing X-Frame-Options header
Add X-Frame-Options: DENY or SAMEORIGIN to prevent clickjacking
warningMissing X-Content-Type-Options header
Add X-Content-Type-Options: nosniff to prevent MIME-type sniffing
Trust Signals|Essential trust-building pages
75 / 100
Contact Page
MISSING
A contact page builds trust with visitors and search engines
About Page
FOUND
An about page establishes credibility and expertise
/about
Privacy Policy
MISSING
Required for compliance and builds user trust
Terms of Service
MISSING
Protects both the site owner and users
Recommendations2
warningMissing trust pages: contact, privacy, terms
Add links to Contact, About, Privacy Policy, and Terms pages.
infoNo author attribution found
Add author information via schema markup or rel="author" for E-E-A-T signals
Tech Stack|4 technologies detected
70 / 100
Analytics1
🛠️
Analytics
Script signature
javascript
Frameworks2
⚡
Gatsby
Generator: Gatsby 4.25.9
meta
🛠️
Prototype
Script signature
javascript
Hosting1
▲
Vercel
Server: Vercel
header